Bran Identity & Art
Direction

I develop brand identities and creative direction that translate ideas into images. My work goes from concept development, art direction, and execution across digital, print, video , social media and more, with consistency and clarity.

Aproach

My approach to brand identity is focused in clarity, creativity and structure. I focus on building visual systems that go beyond individual assets—creating porjects that ensure consistency while remaining flexible across different platforms and applications.

From concept to execution, I develop typography, layout systems, and visual language that support both storytelling and functionality, allowing brands to communicate with precision and coherence.

Projects

A book titled 'Elngel Extremos' with caution symbols on a brown textured surface, partially obscured by a white coffee cup filled with black coffee on a matching white saucer.

LUIS BUÑUEL FILM INSTITUTE

A cohesive visual identity developed across digital, editorial, and cultural programming.

A stylized black-and-white illustration of a person with their mouth open, covered by a torn red banner with the words 'MORANmente inCRORECTX8 VUELVE' in bold and irregular fonts.

MORANMENTE INCORRECTOS PODCAST

An expressive branding system that embraces contrast, attitude, and visual experimentation to reflect the project’s unconventional voice.

AGENTS IF CHANGE

Logo and visual identity design

Process

Each project begins with understanding the core idea and positioning of the brand. From there, I develop visual concepts and systems that can scale across formats, ensuring consistency from initial design through final execution.

Let’s build strong, cohesive visual identities.